Course Description

The BA in MICE (Event) Management program at Sripatum University and YETI International College offers a comprehensive curriculum designed to equip students with the knowledge and skills required to succeed in the dynamic events industry. The program covers event planning, design, marketing, budgeting, risk management, and execution. Students gain hands-on experience through practical projects, internships, and industry interactions. The curriculum also emphasizes leadership, communication, and problem-solving skills, preparing graduates for a wide range of career opportunities in event management, hospitality, tourism, and related fields.

Duration of the Program:

4 years (8 Semesters); with total credit:130

Intake:

March, July , November

Why BA in MICE (Event) Management at Sripatum University in Association with YETI INT‘L College?

Embark on an exciting journey into the dynamic world of events and conferences with a BA in MICE (Event) Management at Sripatum University, in partnership with YETI International College. Here's why this program is your gateway to a successful career in the thriving events industry:

1. Experienced Faculty with Industry Expertise: Learn from seasoned professionals who have real-world experience in organizing and managing successful events, ensuring you receive practical and relevant education.

2. Strong Industry Connections: Benefit from the university's network of event industry partners, providing opportunities for internships, job placements, and networking with potential employers.

3. Focus on Practical Skills: Go beyond theory with hands-on learning experiences, simulations, and real-world projects that prepare you for the challenges and complexities of event management.

4. Emphasis on Creativity and Innovation: Develop your creative thinking and problem-solving skills to design unique and memorable events that stand out in the competitive market.

5. Holistic Development: Develop essential soft skills like communication, leadership, negotiation, and time management, which are crucial for success in the event industry.

Scope and Career Prospects of BA-MM

1. Event Planner/Coordinator: Orchestrating events of all sizes, from intimate gatherings to large-scale conferences, ensuring seamless execution and unforgettable experiences.

2. Conference/Exhibition Organizer: Specializing in large-scale events, managing exhibitor relations, coordinating logistics, and maximizing attendee engagement.

3. Event Marketing Specialist: Developing and implementing marketing strategies to promote events, attract attendees, and build brand awareness through various channels.

4. Venue Manager: Overseeing the operations of event venues, managing bookings, coordinating with vendors, and ensuring a smooth and successful event experience for clients and attendees.

5. Destination Management Executive: Curating unique experiences for MICE groups, coordinating travel, accommodation, and activities, showcasing the best of a destination.